A Study On Equity Analysis Based On Marco Economic Factors On The Selected Security To Smc Global Securities Limited” At Hyderabad
Abstract
Individual investments behavior is concerned with choices about purchases of small amounts of securities for his or her own account. Investment decisions are often supported by decision tools. It is assumed that information structure and the factors in the market systematically influence Individuals investment decisions as well as market outcomes. The objective of the study was to establish the factors influencing investment decisions at the Stock Exchange. This paper is an attempt to study about perception of investors about various factors affecting stock market. It also focuses on preferences of investors about various sectors and variables related to investment in stock market. For the study we have applied descriptive research design, used convenience sampling method to select respondents and collected data through structured questionnaire using personal survey method.
