A Study Of Employee Attrition And Retention Of Employee At Avineon India Pvt Ltd

Authors

  • Vuddavolu Laxmi Manasa Student, Marri Laxman Reddy Institute of Technology and Management Dundigal, Gandimaisamma, Medchal, Hyderabad, 500043, Telangana Author
  • Bandaru Sirisha associate professor, Marri Laxman Reddy Institute of Technology and Management Dundigal, Gandimaisamma, Medchal, Hyderabad, 500043, Telangana Author
  • Dr. K. Veeraiah HOD, Marri Laxman Reddy Institute of Technology and Management Dundigal, Gandimaisamma, Medchal, Hyderabad, 500043, Telangana Author

Abstract

Employee attrition and retention are critical challenges faced by organizations in the Information Technology (IT) industry, where skilled human capital is a key competitive advantage. This study, conducted at Avineon India Pvt. Ltd., Kakinada, aims to explore the impact of attrition and retention strategies on employee performance. With the increasing demand for IT professionals and the high mobility rate in the sector, retaining talented employees has become a strategic priority.The study adopts a descriptive research design, using a structured questionnaire based on a 5-point Likert scale to collect responses from 100 employees across various departments. The variables selected include attrition and retention (independent variable) and employee performance (dependent variable). The data collected was analyzed using statistical tools such as percentage analysis, mean score, chi-square test, and correlation analysis to examine relationships and test hypotheses.

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Published

2025-06-04

Issue

Vol. 15 No. 2 (2025): April-June

Section

Articles

How to Cite

A Study Of Employee Attrition And Retention Of Employee At Avineon India Pvt Ltd. (2025). International Journal of Engineering and Science Research, 15(2), 548-558. https://www.ijesr.org/index.php/ijesr/article/view/64

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